Sony a7 III Mirrorless Camera (Body)

The Sony a7 III (ILCE-7M3) is a proven 24MP full-frame all-rounder that remains a dependable primary or second body. Its Exmor R sensor and 693-point phase-detection autofocus deliver reliable image quality and tracking, while 4K HDR video, five-axis stabilisation and long NP-FZ100 battery life keep it versatile. It is an accessible, great-value entry into the Sony full-frame system.

Key Features

• 24MP full-frame sensor: A proven Exmor R sensor for reliable image quality.
• 693-point AF: Wide-area phase-detection autofocus with Real-time Eye AF.
• 4K HDR video: 4K recording with full pixel readout and no pixel binning.
• 5-axis IBIS: In-body image stabilisation for sharper handheld shots.
• Dual card slots: Flexible storage for overflow and backup.
• Long battery life: Powered by the high-capacity NP-FZ100 battery.

Ideal For

• First-time full-frame buyers
• Everyday stills and video
• Events, portraits and general production
• Reliable second-body coverage
• Anyone starting a Sony full-frame kit

Specifications

• Sensor: 24MP full-frame Exmor R CMOS
• Lens mount: Sony E-mount
• Processor: BIONZ X
• Autofocus: 693-point phase-detection with Real-time Eye AF
• Video: 4K HDR with full pixel readout
• Stabilisation: 5-axis in-body
• Storage: Dual SD card slots
• Battery: NP-FZ100
• Model code: ILCE-7M3

Available from Prosales, South Africa's authorised Sony dealer.